So someone in a paid group I’m a member of asked for some website designer recommendations, and I got tagged. When I read the comments, this one stood out:
“Why pay thousands of dollars when you can go to Fiverr and have them create a website for you for less than $100? It’s the same thing.”
Now instead of talking about why comments like this one are pathetic, let me talk about something else:
IMPORTANCE OF WEBSITES
See, a lot of people can create stunning websites. In fact, there are a lot of web templates available for less than $100.
But what is your website for? Is it just to parade your brand colors and photos in a bright and flashy platform?
It’s your 24/7 employee.
It’s your sales machine when you are asleep.
It’s home to your passion.
Your website is your SILENT AMBASSADOR.
STRATEGIC DESIGNING VS. CHEAP SERVICES
I have years of digital marketing experience. Before I became a designer, I was a writer. I studied and wrote about SEO, marketing, conversion, email lists, social media, etc. every single day!
When I put my web designer hat on, I also channel my inner marketer and see to it that I meet the goals of my clients.
I call it STRATEGIC DESIGNING.
If my clients want more video views, email subscribers, course students, or clients; I know the strategies that will make this happen and I incorporate those into my design.
This expertise is something you can’t get from a template or a Fiverr designer (trust me, they NEED to focus on quantity rather than quality to make a decent amount every month).
People who recognize the value of my expertise is MY SQUAD.
THE MISSING LINK – WHY SOME PEOPLE STILL THINK CHEAP DESIGN IS WORTH IT
What others, like the commenter above, fail to realize is this:
It’s not just the presence of a website that brings in the money, rather the perfect harmony of expert strategy & stunning design.
If I sold you two microphones with the following prices and specs, which do you think is cheaper?
Mic #1: $10 (can reach up to 10 meters)
Mic #2: $100 (can reach up to 1,000 meters)
That’s right. The second is.
Now if you still want to hire based on the price point, feel free. But if you’re ready for a platform that will give you authority, brand recognition, leads, and sales, then it’s time for us to have a little chat.